I used existing product tech icons I designed for the range and elevated them to […]
Work
Superdry – PS SS/21 seasonal campaign
Art Directed by Ale De Carvalho. The design brief was to bring to life the […]
Superdry – Sport tech icon design
The objective was to design an icon system to communicate the technical attributes of the […]
Superdry – Sustainability
Design of the Superdry Sustainability campaign magazine to support the main communication campaign. Typography and […]
SD Sport store window vinyls 18
Seasonal Sport branded look over all windows. Designed and art work to delivery.
Superdry – SP AW21/22 product & tech book
A detailed look at the seasonal collection across multiple sport disciplines. Some key example spreads […]
2024 GSM Event Branding
Event branding for GSM event located at Dunkerton’s Cider. The full suite of branding including […]
Superdry – Accessories digital and print assets
This brief was split into 4 subsets; glasses and sunglasses, watches, fragrances and phone accessories. […]
Superdry – Footwear book SS21
Design of SS21 footwear collection book. Responsible for design and overseeing the retouching. These books […]
Superdry – Rock band tees
Art direction to concept and shoot the Rock Band Tee collections. The aim was to […]
Superdry – Hoarding designs
Design and visuals of hoardings and vinyls from various global locations. The final flat designs […]
Superdry – Carpenters pants and sleeveless tops
Simple and clean studio shoot with soft subtle lighting and deep shadows. Shot for social […]
Superdry – GSM AW19 event branding design
I was briefed to concept and design the season GSM and oversee the artwork. Lanyard […]
Superdry – Animated screens
Some examples of animated screens. Created in either, photoshop, keynote or after effects.
Branded tram vinyl wrap – Berlin City
Taking the seasonal campaign identity, designing to the specifics. Paying particular attention to the passenger […]
Starbucks – Loyalty rewards emails
The brief was to create impactful personalised messaging for Starbucks Customer Loyalty scheme. There were […]
Starbucks – Personalised email marketing
A promotion aimed at existing Starbucks loyalty members. I worked from scamps to create design […]
Stonehawk – Brand identity
The client, a smash & grab prevention and security consultant who wanted their first brand […]
Starbucks – Shot can design
Packaging design visuals for Starbucks Double Shot products. Intended for sale in supermarkets and not […]
Cadbury – Shopper activation toolkit
This campaign is all about inspiring consumers to enjoy little moments of pleasure. This sense of […]